The campaign #MeetInSwitzerland started all over Switzerland yesterday. In fact, from 26 June 2021, large-scale events can be organized again, with participation in the presence.
The ten largest Swiss Convention Centres have joined forces to celebrate the re-opening with a joint video campaign under the title #MeetInSwitzerland. The campaign takes cues from the recent promotional video for Switzerland Tourism starring Roger Federer and Robert DeNiro.
You can watch the video here
Due to COVID-19 restrictions, most of the congress venues had to close or, as in the case of the Palazzo dei Congressi, reduce their events in attendance by switching to hybrid or even totally virtual solutions (such as the recent ICML -16). From Saturday 26 June, however, a brighter future is expected, with conferences already scheduled for late summer and autumn. In particular, the first “pilot” conference in presence - SWISSMEM - took place in Lugano on 24 June with the participation of about 450 people at the Palazzo dei Congressi.
