Ticino is a region with strong potential, where multinational industries live side by side with small and medium-sized companies with local roots but an international profile. Ticino is particularly appreciated for its typically Swiss security, efficiency and professionalism, but also for its agile business policy, attentive to innovation and sustainability (Lugano is an Energy City since 2019). All the leading sectors of the global economy are represented in the region, including the biomedical and pharmaceutical sectors (HUMABS BioMed, Aptar Pharma, Cerbios Pharma, IOR, IBSA, Helsinn Healthcare, Casale, Refarmed Chemicals), the precision mechanical and electronics industry (Faulhaber Minimotor, FEMTOprint, Georg FIscher Machining Solutions), and the fashion industry (Quickly, VF). in major development also with regard to the digital sector (Fashion Innovation Week, e-Fashion and e-commerce). The dynamic economic fabric, open to innovation, makes Lugano an ideal destination for the organisation of business-related events.